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Graduate Students Help Businesses By Crafting Strategic Plans

Arkansas State University

For A-State Connections, I'm Johnathan Reaves.  Graduate students are working with businesses to develop the company’s strategic plans.  Under the leadership of Professor of Management and Marketing in Neil Griffin College of Business Dr. Bill Roe at Arkansas State University, students have helped many businesses across the state.  I asked Dr. Roe how long these strategic plans have been conducted.  Click on the Listen button for the entire interview.  

Johnathan Reaves is the News Director for KASU Public Radio. As part of an Air Force Family, he moved to Arkansas from Minot, North Dakota in 1986. He was first bitten by the radio bug after he graduated from Gosnell High School in 1992. While working on his undergraduate degree, he worked at KOSE, a small 1,000 watt AM commercial station in Osceola, Arkansas. Upon graduation from Arkansas State University in 1996 with a degree in Radio-Television Broadcast News, he decided that he wanted to stay in radio news. He moved to Stuttgart, Arkansas and worked for East Arkansas Broadcasters as news director and was there for 16 years.